Welcome to Dr. Berrettini's Mendocino Minerals

Dr. Berrettini's Mendocino Minerals, situated in the picturesque coastal region of Mendocino County, is a brand that marries natural beauty with ethical principles. Founded by sisters Dr. Mia Berrettini and Heather Berrettini, this cruelty-free cosmetics line stands out for its commitment to high-quality, ethical products.

Beginnings in Mendocino County: A Natural and Ethical Awakening

In the serene landscapes of Mendocino County, Mia and Heather's journey in the world of cosmetics began. Influenced by their grandmother, Julia Celeri, they developed a profound appreciation for the beauty and versatility of cosmetics. As they grew, so did their understanding and commitment to ethical practices, including embracing veganism, which became integral to their personal lives and business ethos.

Mia’s Path: From Curiosity to Chemistry

Building on these early experiences, Mia's fascination with makeup evolved into a profound interest in its science. Her academic pursuits in chemistry, leading to a PhD in Organic Materials Chemistry, laid the groundwork for our innovative and quality-driven product formulations.

Heather’s Journey: Embracing Nature and Society

Parallel to Mia’s scientific exploration, Heather’s experiences nurtured a strong connection with nature and its role in society. Her studies in horticulture and sociology have been instrumental in shaping the brand’s focus on environmental care and social awareness.

Uniting Our Strengths For a Sustainable Future

The formation of Dr. Berrettini's Mendocino Minerals is the culmination of Mia and Heather’s individual paths. Their harmonious blend of expertise in chemistry and insights into nature and society has established our brand as a beacon of sustainable beauty, combining scientific innovation with environmental and social responsibility.

Discover Ethical Beauty with Dr. Berrettini's Mendocino Minerals

We invite you to explore Dr. Berrettini's Mendocino Minerals, where our range of cosmetics embodies our ethos of integrity, innovation, and care for the environment and society. Each product is a reflection of our commitment to ethical beauty, blending scientific excellence with deep respect for nature. Join us in embracing beauty products that are effective, conscientious, and gentle on our planet.